Fawry Invest in Sudanese Classifieds and Marketplace Platform alsoug, Marking First Overseas Venture
Fawry CEO Eng. Ashraf Sabry (Image: Supplied)
Fawry establishes strategic partnership with Sudanese consumer platform with an eye to scaling up technology platform beyond Egypt.
Fawry (the “Company”, FWRY.CA on the Egyptian Exchange), Egypt’s leading provider of e- payments solutions and digital banking services, announced today that it has finalized an investment in alsoug.com, Sudan’s largest online classifieds platform and marketplace, to help build out alsoug’s new fintech platform, Cashi. Fawry has acquired a strategic minority stake in the alsoug.com/Cashi holding company, marking the Company’s first venture capital investment outside of its Egyptian home market. The investment comes as part of Sudan’s first announced venture capital funding round.
Fawry played a leading role in ensuring the success of the USD 5m round, with the Company’s presence catalyzing involvement from other strategic Western VC players. As a strategic investor in alsoug, Fawry intends to leverage its long track record with white label technology solutions to help the platform expand in scale, enhancing the platform’s merchant acquisition operation, refining its go-to-market approach, and providing valuable insights that inform high-level strategy across all segments of the business.
Founded in 2016 by a world-class team of technology entrepreneurs, alsoug is now Sudan’s leading consumer internet platform and its largest digital marketplace. Alsoug is one of Sudan’s most downloaded apps on the Google Play app store with two million downloads and is a platform where sellers can list everything from real estate and cars to services and commodities.
Despite the political and economic headwinds experienced by Sudan as it goes through a transformative political transition, the platform has grown rapidly since 2016, reflecting alsoug’s highly skilled team of in-house developers, comprehensive coverage by its on-the-ground teams, as well as Sudan’s promising economic fundamentals. Moving forward, and building on the strategic partnership with Fawry, alsoug will significantly expand its service offering by building a new payments network capable of serving customers across Sudan, one of the largest countries on the African continent.
“We’re delighted to be kicking off our partnership with alsoug, one of Sudan’s most exciting prospects and a Sudanese leader in tech innovation. This is our first investment foray outside of Egypt in our thirteen years of operation, and we’re confident that our story with alsoug and Cashi will be a special one. Fawry’s investment in alsoug delivers on our plans to venture into underserved international markets by leveraging our technology and teaming up with strong local players. This investment will provide us the opportunity to strategically expand our footprint into Africa and transfer the experience we’ve gained in the dynamic Egyptian market to neighboring Sudan, an economy with major potential across several sectors and with a significant pool of entrepreneurial talent. Meanwhile, Fawry’s strategic partnership with alsoug leaves it ideally placed to help guide the platform’s rollout of a countrywide payments system, a feat which Fawry has already managed through a scalable, robust, and best-in-class technology platform.” said: Fawry CEO Eng. Ashraf Sabry
“This investment marks a significant milestone not just for alsoug, but for the nascent tech space in Sudan as a whole, which has until today been essentially shut out of the global capital markets. I hope this investment is the first of many and that the huge potential of the tech sector in Sudan is fully realized in the coming years. We are looking forward to working with Fawry, and our new strategic shareholders, to continue our expansion from the classifieds and marketplace space into payments. We will build a payments platform that will deliver financial inclusion to all Sudanese.” said Alsoug co-founder and CEO Tarneem (Nina) Saeed
AVEVA to Showcase World-leading Smart City Solutions at GITEX Technology Week 2021
AVEVA Head of MEA, Dr. Tariq Aslam (Image: Supplied)
AVEVA, a global leader in industrial software, driving digital transformation and sustainability, today announced that it is participating in GITEX Technology Week 2021 to be held from 17–21 October. Together with its strategic partner, Schneider Electric, AVEVA will demonstrate its AVEVA™ Unified Operations Center for Smart Cities, which seamlessly integrates systems, sites, people and assets for cities of the future, at the Middle East’s largest technology exhibition.
With increasing urbanization, mounting cost pressures, and demand for improved quality of life, there is now a global move towards infrastructure consolidation, upgrade, and continuous improvement of cities. AVEVA’s Unified Operations Center for Smart Cities drives streamlined operational efficiency and reduced energy costs, while promoting adherence to cybersecurity, safety, and regulatory compliance.
“Our Unified Operations Center is the command-and-control solution for infrastructure and smart city operators based on an integrative ‘System of Systems’ approach. It can be used to collate information from various data sources to anticipate and resolve problems even before they are presented, coordinate various resources and processes for seamless operation, and generally make more strategic decisions. It converges OT and IT technology into a single pane-of-glass solution, where the operator can effectively monitor and control entire city operations through a ‘City in a Box’ approach as we like to call it,” says Dr Tariq Aslam, Head of MEA, AVEVA.
AVEVA’s Unified Operations Center for Smart Cities and Schneider Electric’s IoT-enabled sustainability platform – EcoStruxure Resource Advisor offer smart city operators a powerful solution. The EcoStruxure Resource Advisor is a best-in-class, AI-assisted, cloud-based solution for managing cross-enterprise energy and sustainability data, which shows how operators can track data across more than 400 categories to have near real-time access to their resource performance.
EcoStruxure is powered by Microsoft Azure enabling integration and interoperability to turn data into meaningful insights. The data is paired with Schneider’s unique approach to energy and sustainability consulting, bringing together technology and expertise, resulting in a “mind-plus-machine” approach to climate action.
“AVEVA, Schneider Electric and Microsoft are accelerating the delivery of smart city innovation across regions. Our unique combination of capabilities helps municipalities capitalize on the power of technology to become more agile, resilient, and sustainable. We plan to demonstrate smart cities in action on our Unified Operations Center with our strategic partners, Schneider Electric and Microsoft on their stands,” Dr Aslam adds.
“We will be showcasing the AVEVA Unified Operations Center for Smart Cities, to demonstrate how technologies such as AI and big data can transform how an urban environment is run to make it more efficient, greener, and better for the public and businesses,” says Ayman Ismail, Industry and Business Development VP, Schneider Electric Gulf Countries. “Digitization and digital technologies will make our cities more efficient and more sustainable, and we must prioritize technology developments as we look to create places to live that improve the quality of life for residents and visitors alike.”
It is estimated that by 2030, the world will have 43 megacities, each with more than 10 million inhabitants. Converting existing infrastructure to smart infrastructure is the key to improving cities. With unified data and analytics, smart city operators are empowered with better information, which means they can make more informed decision to optimize operations for the new environment in which they are operating.
AVEVA’s vast portfolio of smart city software solutions span facilities management, utilities, transportation, and data centers. Taking an integrated approach, AVEVA’s solutions enable disparate functions to collect, analyze, and then act on unified and holistic intelligence – supported by the help of real-time data – to enable civic leaders to make better decisions and improve living standards.
Due to the scalability of the solution, Unified Operations Center is ideally suited for not just megacities but also smaller municipalities looking to take an integrated system of systems approach to monitoring and controlling their city operations. AVEVA works with megacities such as London, as well as smaller municipalities with populations of 50,000 or fewer, that are looking to leverage technology to improve sustainability and resilience.
AVEVA will be holding demos of its Unified Operations Center solution on Schneider Electric’s stand H5-B40. Senior representatives from the company will be at GITEX Technology Week 2021 to meet with customers and partners and share their global success stories with them.
Klasha raises $2.4 Million to build technology for cross-border commerce in Africa
Klasha team (Image: Klasha)
Klasha, a San Francisco based cross-border technology company, today announced that it has raised $2.4 million in seed funding to build technology infrastructure for cross-border commerce in Africa. The investment round was led by Greycroft with participation from Seedcamp, Berrywood Capital, AVG Basecamp Fund, Practical VC, Plug and Play, First Round VC, Expert Dojo, 2.12 Angels, MiLA Capital and angels, including Joe Cross, Ex-Marketing Head at Wise (formerly TransferWise), Santosh Ankola, Ex-Head of Product at TechCrunch and Michael Pennington, Co-founder of Gumtree.
With this investment, Klasha will expand its technology to help international B2B and B2C businesses such as ASOS, Zara, Amazon or Zoom to receive payments seamlessly online in African currencies from consumers across Africa. Klasha’s core technology allows African consumers to pay international online and offline retailers in African currencies while the retailers receive payouts in their dominant currencies, including USD, GBP, EUR. Klasha is currently available in Nigeria, Ghana and Kenya and will invest in driving more revenue, growing its current 10,000 customer base, and expanding into new markets with three more African countries set to go live by Q4 this year.
In the past few months, Klasha has continued to power international businesses with the tools they need to grow and expand into Africa. Within five short months of launching, Klasha has already processed more than 20,000 transactions across Africa with an average 366% MoM growth rate.
Klasha has built plugin integrations for WooCommerce, OpenCart and BigCommerce. Its integration library is rapidly growing to accommodate even more platforms, including Wix, Ecwid, Magneto and Commerce Cloud. And with an official partnership with BigCommerce, the Klasha Checkout will reach thousands of e-commerce stores globally, enabling them to receive payments online from Africa.
Africa presents vast opportunities for scaling quickly in commerce. There are more than 400 million internet users in Africa, and the total value of e-commerce is expected to reach $29 billion by 2022. Still, the ability to pay online with African money methods including cards, M-Pesa, bank transfer and mobile money is challenging for consumers on the ground. Klasha believes that consumers in Africa should have built technology to facilitate the same frictionless access to the goods they want regardless of their geographic location.
- Klasha Checkout: A technology solution that allows international merchants to collect payments from Africa in local currencies. The checkout can be integrated into any e-commerce platform, website or app. Through this checkout, customers in Africa can make payments online using their preferred African payment method (card, bank account, USSD, M-Pesa, Mobile Money) in their local African currency, and the merchant receives the equivalent in their chosen currency. Customers can also enjoy cheap and fast delivery of their goods.
- Klasha Payment Links: A no-code option to accept payments for B2B and B2C merchants or independent sellers that do not have an e-commerce storefront. The Klasha Payment Link provides a flexible and easy way for international businesses to collect payments from customers in Africa without needing a website, app, or any coding skills. With just a few clicks, businesses can create a simple custom checkout page directly from their KlashaDash dashboard and share it with their customers via email, WhatsApp or other social media platforms to receive payments.
- Klasha mobile app: A secure app that allows you to make local and international payments online in your local African currencies without any restrictions. With the Klasha mobile app, you can send and receive money from family and friends in Nigeria, Ghana or Kenya who use the app. No monthly charges. You can also create a virtual card, fund it with NGN, KES or GHC, see all your transactions, including the amount paid, merchant details, card information and much more.
- KlashaWire – A fast and easy way for businesses to pay their suppliers overseas in their preferred African currency, whether Naira, Cedis or other currencies. The suppliers, on the other end, receive the money in the dominant currency of their choice. With this feature, small business owners can make large payments to suppliers overseas with ease while lowering the cost of the transaction directly on the Klasha dashboard. When payments are made, the supplier generally receives it in their dominant currency in two business days.
29-year-old Jess Anuna, Founder and CEO of Klasha, ex-Amazon, Net-a-Porter and Shopify, said: “By 2025, half of the world’s population will live in Africa. At Klasha, we’re building the technology to facilitate frictionless cross-border payments and allow international businesses to scale seamlessly into Africa through our API. Equally, we’re giving consumers in Africa the same access to the global e-commerce economy experienced on other continents. It is imperative that African consumers are able to remain globally competitive, which includes having access to the goods they want without payment or delivery restrictions.”
Alison Lange Engel, Partner at Greycroft, said: ”Klasha’s technology allows for seamless cross-border transactions at a time when Africa is rapidly growing and needs both payment and logistics solutions for online commerce. We’re excited to support Klasha and their mission in simplifying borderless payments for commerce in Africa.”
Oloyede Oladimeji, CTO of Klasha, said: “We have built a secure and reliable commerce solution from scratch using modern technologies. As a business, it is important that we not only build but move fast. Every day, we are scaling our solution to solving a unique problem, connecting Africa to global merchants. Africa is a growing economy with huge potential but low card payment penetration, and we are enabling consumers in Africa to access products irrespective of their payment methods. Our multi-currency technology saves merchants the stress of dealing with all the different currencies available in Africa, allowing them to receive payouts in their dominant currency. What is amazing is not what we have built already but what we are going to build.”
Reshma Sohoni, Founding Partner at Seedcamp, said: ‘’As Africa continues to undergo digitisation, there’s an increasing opportunity for online businesses in Europe and US to garner market share quickly by accepting payments online in African currencies due to the nascent stage of commerce on the continent. Klasha is our first investment in Africa which will allow frictionless scalability for merchants into the continent through their cross-border payment technology, enabling billions of underserved consumers to access their services.’’
Klasha remains committed to simplifying cross-border payments for commerce in Africa and empowering businesses with the tools they need to grow and expand into a market full of energized consumers.