Anna Collard is founder and Managing Director of Popcorn Training, which promotes IT and information security awareness training using innovative, story-based techniques. Collard has been working in the information security field for 15 years assisting corporates across South Africa, Europe and the US keeping their information assets safe. Collard is a Certified Information Systems professional, an ISO 27001 Implementation & Lead Auditor consultant, and a business analyst. At one time a Visa/Mastercard Qualified Security Auditor. In this interview with Heath Muchena, Collard discusses leadership, information security, challenges women face in the IT sector, and shares insights on how to establish a successful career in the tech ecosystem.
Heath: How do you balance the need for technical security solutions with the potential friction it can create for businesses?
Anna: Security’s ultimate goal is to help business stay in business and is an enabler rather than a “restrictor”. This requires security to sit at the decision maker table from day one and not just be invited as an after-thought. Many technology trends, such as mobile, cloud, AI etc will only deliver the value if the solution has been built with adequate protection. It’s a bit like the analogy of the sports-car, it can only really race fast if it has good breaks.
Where it becomes difficult is when compliance or security starts to stifle business objectives. In those cases, the business needs to make the ultimate decision, which includes taking full responsibility for and accepting any risks highlighted by the compliance or security team.
Heath: How important is it to take a business-focused view of technology in your sector? Do you recommend a business first, IT/security second approach?
Anna: I believe in applying a risk-based approach to security. This means prioritizing security controls that help protect and enable the business’s critical business processes, rather than just following a compliance drive or the latest technology trend. Sun Tzu’s Art of War “If you know the enemy and know yourself, you need not fear the result of a hundred battles” is a great analogy for this.
The first step in defending against cybercrime is getting to know both the possible threats as well as the organization’s weaknesses. Understanding what specific criminal motives might drive someone targeting your organization makes it easier to defend against. Think about the value of personal information you store, what opportunities exist to commit financial fraud or to extort a ransom payment? Who is the ideal victim within your organization and which channels might work best? What would the impact be? Questions like these allow you to identify and prioritize risks related to cybercrime.
Heath: How should IT leaders align their businesses with the need for security solutions?
Anna: The first step here is to raise awareness both amongst the IT leaders themselves as well as business decision makers and other executives about potential threats impacting their business processes. This will allow for more informed decision making when weighing up security versus functionality for example.
Heath: What’s your approach to providing information security guidance to organisations? How should risks be conveyed to boards who are not necessarily security experts?
Anna: As a security awareness company, we take internal awareness seriously. Every new joiner undergoes a rigorous induction training program, which includes all our policies and a lot of security awareness. We conduct frequent phishing simulations internally – meaning every employee will get at least one random simulated phishing email per week. People who fall for any of those have to undergo remediation training. Anyone who doesn’t take their remediation training within a week gets reported all the way up to the CEO.
In other organizations where security is not necessarily on the board’s agenda yet, I assisted in giving awareness sessions to the executives as a VIP target audience. This serves two purposes: Firstly, it raises the awareness level of the executives themselves, who are attractive targets for spear-phishing attacks. Secondly, it allows the Security team to get executive buy in and if lucky, even their involvement in further awareness campaigns across the rest of the organization. Having senior support is absolutely crucial in creating effective awareness, so this is usually the first step before starting anything else.
Heath: What KPIs or metrics do you use to measure the effectiveness of an information security program?
Anna: Measuring effectiveness of an overall security program should include different metrics for different audiences; as for example management may not necessarily understand the context of technical metrics such as vulnerabilities found, whereas they may be of value to the IT team. The metrics I’ve seen used in practice include:
- Heatmapof current threats and how the Security rates their confidence to defend against these (i.e. DDOS attacks, Advanced Persistent Threats etc.);
- Risks identified vs remediated;
- Audit findings % complete;
- Security standards assessments and health checks (i.e. against ISO 27001 standards or ISF framework or similar);
- Security Incidents and time to resolve / mitigate;
- Technical metrics, such as phishing, spam and malware blocked (in numbers), vulnerabilities found;
- Human behavior metrics.
Heath: How do you keep up with the latest security issues and methods?
Anna: I subscribe to cyber security blogs by experts such as Brian Krebs, Stu Sjouerman, and Bruce Schneier. I also follow many interesting thought leaders on LinkedIn. I’m also fortunate enough to be part of a few industry WhatsApp groups where latest news or incidents are shared. As part of our content creation process I need to research latest scams, threats or technology trends.
Heath: Is Africa ready for the exponential nature of the change and impact of the 4IR? How should ICT leaders foster this change and ready their organisations and consumers for the fast-paced change presented by technologies?
Anna: The KnowBe4 African Cyber Security Survey 2019 has shown that African’s are not prepared for cyber threats. Since security is a prerequisite for any of the new technologies that will take us into the 4IR, more work needs to be done to not just address the security skill shortage on the continent (we only have about 10000 security professionals across the whole of Africa) but to also educate the public on the potential pitfalls and risks they are exposed to, ranging from sharing too much information to being aware of mobile malware and social engineering attacks.
Heath: Women in the technology ecosystem are definitely in the minority, so why did you decide to pursue a career in tech?
Anna: I got into the cybersecurity field coincidentally, I was lucky to get a student-job at Siemens while I studied economics in Munich, Germany. They paid better than waitressing and I enjoyed the diversity and learning opportunity. Siemens also allowed me to write my thesis on the importance of information security from a business perspective back in 2001, when security was still very much a nice area.
I generally love learning new things and security requires you to learn every day as the landscape changes all the time. It’s such a fascinating field as security touches literally all the technology domains as well as the physical and human factors. There are many exciting opportunities for women in cybersecurity because of its overarching applicability.
Heath: What are some of the biggest challenges that women who want to venture in the world of technology face today?
Anna: Women sometimes tend to be less assertive as well as doubt themselves more than men do. I see this often in interviews, women too quickly highlight their shortcomings, whereas male counterparts display more confidence in tackling new challenges, even if they are not qualified yet.
As employers, we need to be aware of these subtle differences and encourage women more to take risks and trust their abilities. I always tell women who have self-doubts that if they mastered how to apply a smoky eye from watching it on YouTube, they can learn anything. Security might be complex, but it’s not rocket science and there are many areas in the field that are really interesting.
Heath: What do you think are the biggest misconceptions about working in the tech sector as a woman today?
Anna: That it is a male dominated industry. I know many successful women in the tech sector and it’s an exciting field to get into for young girls and boys alike. Women, especially mums, are generally great jugglers- a skill that is needed in a demanding industry. This is a bit of a generalization, but a lot of women have great communication and creative skills, something that is absolutely key in running security awareness programs, project or change management programs.
Empathy and listening skills, another typical female trait comes in handy when trying to communicate technology or security to end users, upper level management or executives.
Heath: What influences your leadership style and what values are important to you?
Anna: I love learning, research and innovation and I’m not a typical people’s person. This makes me a more distanced leader as I leave my team to do what they do best. I strongly believe in hiring great people and giving them the freedom to become high performers by providing the vision and some guidance but not interfering in the way they do things. Unless they need assistance of course.
Heath: Who are your role models for women in tech?
Anna: I once was lucky enough to sit next to Cathy Smith, CEO of SAP Africa on a flight. She really inspired me to remain authentic. We don’t have to be highly extroverted and loud alpha type personalities to be good leaders. Being soft-spoken, calm and relying on our female intuition is an often-underestimated superpower. Cathy reminded me of that, it was a very inspiring conversation for which I’m very grateful for.
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Vetwork Inc, MENA’s leading startup for animal care is bringing petcare to your home
Vetwork Inc Founders, Abdelreheem Hussein and Fady Azzouny (Source: Vetwork)
Pets today are considered family members, best friends, confidants, and so much more. Taking care of them requires more than just love and dedication, but also the right knowledge to recognize when something is not right. Vetwork Inc, MENA’s leading startup for animal care industry one country at a time and its mission is to make pets healthier, pet owners happier. In this interview with Alaba Ayinuola of Business Africa Online, Fady Azzouny Founder and CEO of Vetwork Inc talked about his entrepreneurship journey, his vision for petcare with Vetwork and the future plan. Excerpts.
Alaba: Why did you start and what’s the passion behind it?
Fady: Petcare should be easy, as it stands its full of inefficiencies for both pet parents and vets. Instead of a crowded clinic with a waiting time of 30-45 minutes, vets come to you at home at the time you choose. Rather than try to muster up a massive amount of money to fund a clinic, vets can practice their services without any initial cost and make extra money to live a better life.
The vision of regulating the petcare industry involves a lot of innovation, our dream is to use the available technologies to make everyone’s lives easier and right now we’re on the right track.
Alaba: What is your background?
Fady: I graduated as a veterinarian, but I consider myself an entrepreneur. I saw some problems in the veterinary market while I was still studying and started a bunch of projects, with a few of them turning into medium sized companies. My initial problem was the absence of technology in my solutions, with Vetwork I think we can really achieve my vision of making petcare easier.
Alaba: What are the problems you are solving and what is your value proposition?
Fady: Its simple, we are solving the problem of finding a good vet by selecting our vets from a pool of more than 1000 annual applications. And the problem of waiting in the clinic through Home visits available 24/7. Also, we are addressing Vets problems of low wages and salaries by offering them easy access to extra income.
Vetwork is reliable, affordable and available petcare.
Alaba: Tell us more about the process, users, business model!
Fady: As we stand the process is the same across Egypt, Saudi Arabia and the United Arab Emirate (UAE). We onboarded more than 300 vets across these three countries. These vets help us cater to our customer’s needs. A pet parent can log into our website or app and request a service at the time of their choosing. A vet will be assigned and introduced to the client.
The vet will then arrive, conduct the visit and deliver a detailed orientation on the tips and tricks of petcare. Our medical records also allow us to follow-up with our pet parents to make sure that everything is going according to plan and their pet is getting better.
Alaba: What are your main challenge?
Fady: Since we promise to deliver all your pets needs to you, finding the right groomers, trainers, vets and boarding facilities is always a challenge due to our strict onboarding guidelines.
Alaba: What is your achievements and coming plan?
Fady: After launching in three countries our plan is to start expanding further into the MENA region and build our presence in the countries that need us the most. Our tech infrastructure allows us to launch in any country in a matter of days and we plan to take advantage of this to test markets and become your pets partner anywhere in the Middle East.
Alaba: Do you think the ecosystem support you?
Fady: Ideas and mentorship, we’re always happy to learn and listen to other people’s ideas on how we can make petcare an easier process. We try our best to promote pet adoption since a lot of shelters are full of pets that need a home. Access to people with a wider audience can surely help us deliver our message to the people that need us the most.
Zoe Adjonyoh, the Ghanaian Irish Chef, Writer and Activist revolutionizing African Cuisine
Zoe Adjonyoh, Founder at Zoe’s Ghana Kitchen (Source: Zoe Adjonyoh)
Zoe Adjonyoh is on a mission to bring African food to the masses. Born to a Ghanaian father and Irish mother, the writer and chef from South-East London deepened her understanding of West African cuisine after a trip to visit her extended family in Ghana. Described by the Observer as “the standard bearer for West African food” and named by Nigel Slater as ‘one to watch’ bringing immigrant food to Britain. She was named one of “London’s hottest chefs” by Time Out and most recently has been included as one of ‘The 44 Best Female Chefs in the World’ by Hachette Cuisine France. She became a judge at “The Great Taste Awards” in 2016, which is known as the “Oscars” of the food industry, and in 2018, she won the Iconoclast award at The James Beard Foundation.
Zoe’s Ghana Kitchen
Zoe began by selling Ghanaian food outside her front door during the 2010 Hackney Wicked Arts Festival to ‘make a bit of pocket money’ after returning from traveling across The United States. After the popularity of the stall she set up selling peanut stew outside her front door, Zoe went on the host many supper clubs in her home consistently selling out.
Zoe has been making waves in the international food scene ever since. Zoe has taken her fresh interpretation of classic Ghanaian flavours to pop-up venues across London, Berlin, Accra, Russia and New York, and is a leader in the new African cuisine revolution. Along with her world-renowned supper clubs, Zoe launched her first fixed restaurant space in 2015, at shipping container community project Pop Brixton.
In 2017, Zoe’s Ghana Kitchen became a roving private dining, street food, wedding and events company, which Zoe ran alongside her chef residencies. The brand is a prominent force in the festival community around the UK, including Camp Bestival as part of The Feast Collective, and came runner-up as ‘Best Street Food Trader’ at the UK Festival Awards 2017.
Revolutionizing West African Food
Zoe’s Ghana Kitchen was the first modern West African Restaurant in the United Kingdom. Zoe’s Ghana Kitchen was the epitome of social, relaxed and affordable dining – where guests gather to enjoy Ghanaian favourites, notable for their heartiness and spice, alongside Zoe’s contemporary West African creations.
In 2014, Zoe began writing her debut cookbook titled ‘Zoe’s Ghana Kitchen’ and was released in 2017 by
Octopus Books. The first modern West African Cookbook to be published in the United Kingdom. Due to its demand the publishers decided to re-release of the cookbook in November 2020 and is the process of working on her second book.
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Coco Olakunle, the Nigerian Dutch photographer passionate about humanity, inclusion and diversity
Coco Olakunle is a Nigerian Dutch photographer with a background in Human Geography based in Amsterdam, the Netherlands. Her cultures and lived experience are constant sources of inspiration. This produces a photography style that can be seen as a crossover between documentary and fashion, where she always try to highlight the importance of the subject’s identity and background. During her work time, she likes to create a space where the subject feels comfortable and at ease being themselves and letting their personality show. Coco finds that when the subjects in her work feels comfortable, it is felt in the overall process and in the end product.
Her work revolves around people and the personalities they embody: Coco uses her camera as a way to engage with humanity and peacefully open the doors of full spectrum inclusivity and representation. She’s constantly creating spaces for her subjects to express themselves and discover who they are. The subject is always the starting point but what you see in the image is actually a snapshot of her vision: how I want to see us.
“For most of us, 2020 was a tough year. At the beginning of the year, all my jobs were cancelled. Being in lockdown and not being able to work forced me to rethink my skill set. I wasn’t able to practice photography though photoshoots, but I was able to share my experience as a freelance photographer with others. During that time, I got the opportunity to be in front of the classroom multiple times at various art academies, including one I had been previously rejected from as an applicant. To me, this proves that there are different tracks and ways to achieve your goals. Talking to the next generation of visual artists about my work and the philosophy behind it was a new experience for me. It was refreshing to bring other perspectives to the table, especially not coming from an art academy myself. I feel a great responsibility bringing new perspectives into these institutions and guiding students in finding their visual identity and translating it into their creative work.” Coco said.
One of my absolute highlights from 2020 was shooting the cover of ELLE magazine’s September issue. This was super exciting because I got to focus more on the fashion side of photography, and it was such an honor to have my work on the cover of such a big magazine. I look forward to doing more work in the field of fashion, where I can bring my photography style and cultural background to the table. I am constantly inspired by so many great African photographers, some of which are Nigerian, which makes me even more proud. Seeing all the creative work that comes from the continent inspires me from a distance, and even more when I am there.
Coco aim to get back to Lagos, as soon as possible. She said, “Creating in the motherland is very personal for me because it’s a way for me to connect with and learn more about my culture and my people on a deeper level. Being on Nigerian soil gives me a different type of creativity and inspiration from within and I love working with my people when I am there. My camera is like a passport that gives her access to new people and stories which I love bringing back with me and sharing.”
One of her personal projects is a documentary fashion series about her family in Lagos, which she sees as a personal exploration of her Nigerian culture and an exciting challenge. The idea for this project stems from when she was young. “I dream about Nigeria a lot and created my own image of how it would look in my head, and how my family would be. This visualization is my starting point for this series, blending my own vision with what I see when I am there. This project is a way for me to connect with my heritage and discover more about Nigerian culture, and, through that, myself.” Coco said.
In terms of personal development, she hopes to explore different sides of photography she is less familiar with. Coco is excited to master the physics of lighting, because she believes light is how you paint a picture. She loves learning new things in general, making the entire process to be a fun one.
“The past year brought me a lot of new opportunities and new perspectives which I am grateful for, and hope to take with me further into the next years. For the new year, my focus will be on sharing and creating supportive environments where other photographers can connect with and uplift each other.” She said.
A few weeks ago, Coco organized a ‘Creative Catch Up’ for a small group of creatives to reflect on the past year and share ideas for the next year. With good food, music and a table filled with (photography) books this get together turned into a supportive environment where they shared project ideas, thoughts and insecurities. Something she thinks they as freelancers should do more often.