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Black Mamba- Changing the world one chilli at a time

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Black Mamba, the HOTTEST African brand is on a mission to bring sustainable, freshly made products to the world, that taste good, look good and do good. In this exclusive chat with Claudia Castellanos who is the Co-Founder and Managing Director at Black Mamba, Claudia shares her African story with Alaba Ayinuola of Business Africa Online. Excerpts.

Black Mamba is a fair trade producer of gourmet chilli products, based in the African Kingdom of Eswatini. Founded in 2010, and manufactures a range of chilli sauces, pestos, pickles, chutneys and jams, all made with natural, fresh ingredients, and no artificial flavours or preservatives.

Currently Black Mamba exports its products to South Africa, the U.K., Germany, Norway and the US, amongst other markets. And their premises posses a FSSC22000 food safety certification, one of the strictest in the world.

(Image credit: Claudia Castellanos)

This business was started by Claudia Castellanos and her husband Joe Roques who both share their love for chillies with the passion for development of communities and sustainable farming. From the beginning, while stirring a pot of chilli sauce from the back their house, they believed that it was possible to make a high quality, distinctively delicious product with a 100% sustainable value chain that would benefit those involved and the environment.

Black Mamba works in partnership with a local NGO called Guba, whose mission is to improve the livelihood of communities in Eswatini through the use of permaculture practices. Black Mamba and Guba have a symbiotic relationship where Guba develops the farmers and their farming skills, and Black Mamba provides the marketplace for the Guba-trained farmers to sell their organically grown products.

To date, Black Mamba provides a sustainable income to 60 farmers, mostly women, that are part of this initiative. Over 1000 individuals are directly impacted as each farmer has in average 6 dependents and shares their knowledge with 11 members of their community.

Chillies (Image credit: Claudia Castellanos)

Claudia said; “We have established ourselves as a cult brand locally, and envision growing this worldwide, connecting chilli heads and ethical foodies across the world to generation of growers, providing proof that planet and people matter.”

Social Impact

  • 14 full-time employees, 12 of which are women and the main breadwinners of their households in average 5 dependents.
  • 60 farmers, of which 50 are women- in average 6 dependents and sharing knowledge with 11 members of their communities.
  • Current impact over 1000 individuals Possibility to engage up to 180 farmers with a potential impact on 5000 individuals.
  • Access to work and sustainable income.
  • Welfare programmess: Peer education on health and gender topics, mobile clinics (general checkups, breast and cervix cancer, HIV) and savings programmes for employees
  • The farmers have also learnt how to grow herbs for medicinal use, other crops to sell to their communities, healthier food and firewood.

Growers (Image credit: Claudia Castellanos)

Also Read: Chynna Morgan – helping brands create memorable experiences using sound + music with GIF Out Loud

Environmental Impact

  • Improved soil structure.
  • Diversity of ground cover crops.
  • Reduced erosion.
  • Improved use of water resources.
  • Improved biodiversity at homestead level.
  • Packaging material: glass and cardboard.
  • 90% of our waste gets recycled or composted.
(Image credit: Claudia Castellanos)

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Press Release

EFInA Report reveals linkages between financial inclusion and economic empowerment

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EFInA Women’s Economic Empowerment report was launched in Abuja, at the third edition of the Gender and Inclusion Summit hosted annually by the Policy Innovation Centre (PIC) at the Nigerian Economic Summit Group (NESG). The report underscored the second plenary by EFInA and FSD Network; tagged – Unpacking Access to Essential Tools and Services for Women’s Economic Empowerment – Collaborating for Sustainable Outcomes.

The EFInA WEE report utilises data from the 2023 Access to Financial Services in Nigeria (A2F 2023) Survey, Nigeria’s primary source of financial inclusion data, to better understand potential linkages between female financial inclusion and women’s economic empowerment in Nigeria. The results show that of Nigeria’s estimated female adult population of 56.3 million people, only 22%, or 12.5 women, can be classified as being economically empowered. Education, digital, and financial literacy are the most significant drivers of empowerment, followed by household and group agency, regarding women’s autonomy to join and influence decision-making in social groups and the agency to do productive work and own assets.

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In assessing the pathway from financial inclusion to WEE, we find savings stand out with the greatest odds. Women who save –formally or informally – are six times more likely to be economically empowered than those who do not. The use of formal credit also doubles the likelihood of economic empowerment, whereas informal credit has a negligible impact. Women who actively use their accounts are more likely to be economically empowered than those who do not. Using Digital Financial Services increases the chances of empowerment and, more so, other formal banking channels, highlighting the growing role of digital platforms in financial inclusion.

Commenting on the report’s findings while speaking at the launch event, EFInA Gender Centre of Excellence Lead, Emezino Afiegbe said: “This report clearly identifies important linkages between financial inclusion and women’s economic empowerment in Nigeria, while also identifying the key factors influencing women’s formal financial inclusion. By establishing the importance of financial inclusion in economic empowerment we can focus resources and investments on the enabling factors that will ultimately accelerate empowerment for all Nigerian women.”

Also speaking on the panel Dr. Yetunde Fatogun, Social Development Consultant at the World Bank said: “For women’s economic empowerment, it’s crucial to recognise that this is not a short-term endeavour. Sustainable progress requires the involvement of multiple sectors in implementation. To truly empower women, we must address critical issues, including the significant influence of culture and the pivotal role of institutions—traditional, religious, and family. This report is both timely and essential, as it sheds light on these multifaceted challenges and offers insights into how various sectors can collaborate to drive meaningful and lasting change for women in Nigeria“.

Aisha Hadejia, Partner at Sahel Consulting Agriculture and Nutrition Limited, said: “Information accessibility remains a major hurdle, both in terms of design and delivery. Only 30% of women farmers have internet access, reflecting a significant digital divide. Additionally, mistrust in formal financial institutions is driving many women towards informal financial systems. Addressing these challenges requires data-driven solutions, such as those outlined in the A2F Women Economic Empowerment Report.”

EFInA, through the Gender Center of Excellence, is championing collaborative efforts with partners to drive significant progress in WEE by mainstreaming financial inclusion into sub-national economic policies and increasing financial and digital literacy, particularly for rural women. Our commitment extends to deepening financial inclusion, supporting income generation, and promoting savings behavior, all of which are essential for enhancing financial independence. Additionally, empowering women in decision-making and addressing vulnerabilities through social protection will further strengthen women’s roles in their households and communities. We invite you to contact us for partnership as we work together to drive impactful initiatives that advance financial inclusion and women’s economic empowerment.

The A2F 2023 survey findings can be found at https://www.a2f.ng/ while the specific report on women’s economic empowerment can be found here for partnership on strategic WEE initiatives.

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Entertainment

BAO EMTA 2024: Celebrating Creativity and Innovation Excellence

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The second edition of the Entertainment, Media, Technology and Arts (EMTA) Conference and Awards 2024 curated by BAO Live, an event division of leading media and brand consulting company, Business Africa Online (BAO) concluded on a high note. EMTA 2024 brought together industry leaders, innovators, and creatives for a day of insightful discussions, networking, and celebration. The pivotal event was held on Friday 30th August at The Wheatbaker Hotel Ikoyi, Lagos, Nigeria. 

This year’s EMTA conference and awards themed ‘Redefining Entertainment and Media Business In A World of AI’ kicked off with a welcome address from Joy Harrison Abiola, BAO Board Advisor. The event featured a keynote address from Victoria Abiola Ajayi, Group CEO TVC Communications. Victoria shared her insights on the topic; Unlocking New Growth in Media and Entertainment Business.

Joy Harrison-Abiola (BAO Board Advisor).

Victoria Abiola Ajayi (Group CEO, TVC Communications)

The interactive panel sessions featured notable speakers; as Mary Ephraim-Egbas of Homelands Films, Ike Nnaebue of LP House of Creatives, Judith Audu of Judith Audu Productions, Dr. Bada Akintunde-Johnson of Paramount Africa, Ladun Awobokun of FilmOne, Israel Obatunde of Ideas Origin Media and Ebele The Flutist (Nigeria’s Foremost Female Flutist). The panel topics discussed were Beyond the screen: Unraveling the prospects in the film industry and Storytelling: Reimaging media and content production. 

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L-R: Joy Harrison Abiola, Dr. Bada Akintunde-Johnson, Ayomide Idogun, Ladun Awobokun, Israel Obatunde and Ebele The Flutist.

L-R: Joy Harrison-Abiola, Moses Agochuckwu, Alaba Ayinuola, Mary Ephraim-Egbas, Judith Audu and Ike Nnaebue.

The panel hosts; Moses Agochukwu of Silverbird Film Distribution and Ayomide Idogun of Lightning Sports were excellent moderators. The Showcase experience featured Michael Odiong of Premier Records Limited as he shared his insight on talent development, marketing and the impact of Premier Records in The African music industry. Attendees gained valuable insights into the latest trends and innovations shaping the entertainment and media landscape. 

The awards ceremony honored outstanding achievements with six (6) winners announced. Notable winners; Obi Asika (Director General/CEO of National Council for Arts & Culture, Nigeria) and Victoria Abiola Ajayi (Group CEO of TVC Communications) took home the coveted Lifetime Achievement Award and Exemplary Leadership Award (Media) respectively, recognizing their exceptional contributions to the industry. Other winners are; Mary Ephraim-Egbas (Industry Champion Award – Film), LG NIGERIA ELECTRONICS (Smart Tech & Innovation Leadership Award), Ideas Origin Media (Design & Creative Excellence Award) and Premier Records Limited (Recording Legacy Company Award).

“We’re thrilled with the success of this year’s conference and awards. It was a fantastic opportunity for professionals to connect, learn, and celebrate the best in entertainment, media, technology and arts. Preparations are in gear to make EMTA 2025 even much more a bigger success.” said Alaba Ayinuola, Publisher & CEO at BAO.

The event was made possible through the support of sponsors and partners. Ideas Origin Media and LG ELECTRONICS NIGERIA as the Gold sponsors. And TVC Communications, Premier Records Limited, Olokpo App and GAIA Africa as partners. The event compere Segun Akinola (MC SHEGAZY) was exceptional.

For more information, please visit BAO Live. Join the conversation on social media using #EMTA2024 #BAOEMTA2024.

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Press Release

Essay Championship: Heirs Insurance Group Shortlists 15 Semi-Finalists

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Heirs Insurance Group, Nigeria’s fastest-growing insurance Group, has shortlisted its top 15 semi-finalists for the third edition of the Heirs Insurance Essay Championship. The top 15 participants emerged from a competitive pool of close to 5,000 entries from Junior Secondary School students across Nigeria. 

All entries underwent a rigorous grading process by renowned academics, on originality, depth of analysis, and clarity of thought. Furthermore, Deloitte & Touche, a leading Audit and Quality Assurance Firm, independently reviewed the grading process to ensure objectivity. 

Out of the shortlisted participants, three students will proceed to the grand finale for a concluding presentation, on an all-expense paid trip sponsored by Heirs Insurance Group, which will take place at Transcorp Hilton Abuja, in September. 

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Winners of the Heirs Insurance Essay Championship will receive the combined scholarship of N8million, with the final winner’s school getting an additional N1million donation. 

The Heirs Insurance Essay Championship is part of the Corporate Social Responsibility (CSR) efforts of the group geared towards improving the quality of education of the next generation. The Championship also highlights emerging talent, while bringing parents and children closer to insurance through extended workshops on financial security. 

This year’s competition witnessed creative entries from 35 states of the country, in response to the task of writing an essay titled “If I could Invent Something new”. In appreciation and acknowledgment of the creative submissions, all participating students will receive a certificate of participation.

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