Corporate Citizenship
Fawry, AWEF, Unilever and LEAD Foundation celebrate the continued success of the “Heya Fawry” initiative
In line with its mission to empower Egyptian women, the leading digital transformation and e-payment network Fawry has just announced the expansion of the ‘Heya Fawry‘ initiative to increase poor and disadvantaged women’s access to life-enhancing digital financial services and greater economic opportunities.
Now on its third consecutive year, Heya Fawry’s expansion was made possible thanks to cross-sector collaboration between Fawry, Unilever, Lead Foundation and funding support from the British Foreign, Commonwealth & Development Office (FCDO) via the Arab Women’s Entreprise Fund Program (AWEF). The initiative aims to help women gain access to greater job opportunities by becoming Heya Fawry agents, while providing life-enhancing financial services to predominantly unbanked female customers. Ultimately, Heya Fawry creates new revenue streams for low-income women who can now further contribute to their household’s income well-being while participating to the Egyptian economy.
“We are pleased with the great continued success that Heya Fawry has achieved, as well as its contribution to improve the conditions of low-income and disadvantaged women in Egypt.” We also stand with the Egyptian government to accelerate digital transformation and promote financial inclusion said Ahmed Fahmy, Head of Partnerships at Fawry.
“While AWEF may have served as a catalyst to promote women’s economic empowerment and inclusion, it was only due to the commitment, vision and dedication of its partners that the “Heya Fawry” initiative has reached this level of success,” said Yomna Mustafa, Country Director at AWEF.
Islam Abdel-Raouf, Alexandria regional sales and Emerging Channels Sector Manager at Unilever, said that “Unilever is proud to participate in this distinguished initiative for the third year in a row. Unilever provides products to Heya Fawry agents, but we also work on developing their marketing & management capabilities, to ensure sustainable incomes.
As part of the second phase of the initiative, Heya Fawry was joined by Lead Foundation, a preeminent Egyptian Microfinance Institution, which designed a dedicated Heya Fawry Microfinance Program and avails microloans to selected beneficiaries, via digital means “Believing in our mission to provide poor & low-income entrepreneurs, with sustainable access to quality microfinance services that address their needs, Lead Foundation saw in Heya Fawry a great opportunity that will suit the needs of ambitious female micro entrepreneurs who work from home or manage a shop.” added Sandy Salama, Marketing and Communications Manager at Lead Foundation.
The first phase of the initiative built upon synergies between four “Core Partners”, Fawry, AWEF, AXA Insurance who offered medical and life insurance services free of charge for 3 years, as well as Unilever, who trained Heya Fawry agents to become successful retailers of well-known home care, beauty and food brands.
To date, the initiative successfully provided more than 300 job opportunities for female agents who allowed thousands of unbanked consumers, predominantly female, to conduct approximately 300 thousand e-payment transactions (of a total value worth EGP 10 million). The initiative offered support to Egyptian women in the poorest areas in Cairo, Giza, Assiut, Fayoum and Minya, by financing the initial capital needed to become an Fawry agent and raising their capabilities as micro-entrepreneurs. The initiative not only seeks to enhance women’s digital and financial skills but also their ability to successfully manage projects, secure profits and expand their networks.
Ultimately, this initiative is in line with Egypt’s strategy and 2030 vision to aid small investors and traders and boost the plan of digital transformation and financial inclusion. Going forward, Heya Fawry partners also announced their plan to expand the scope of work available in order to include more women under the next Heya Fawry iteration.
NGOs - SDGs
LEAP Africa and DOW Partner to Activate Youth Action for Sustainable Development Across Africa
LEAP Africa, one of Africa’s leading non-profit organization focused on youth leadership development and Dow, a global leader in materials science, are pleased to announce the fourth edition of its Pan-African ‘Youth Day of Service (YDoS)’ campaign, a youth-led social impact campaign with the theme – Youthful and Useful.
Scheduled to be held till August 31, 2023, Youth Day of Service is a month-long campaign that seeks to foster the spirit of service to community and volunteerism among the youth population in Africa with focus on the United Nations’ Sustainable Development Goals (SDGs). This campaign which is in commemoration of the International Youth Day seeks to rally young people, corporate organisations, Governments, the Private and Social sectors across Africa to advocate and renew the spirit of active youth citizenship and collective responsibility.
Speaking at the Pan-African Press Conference and Stakeholders Engagement, Kehinde Ayeni, Executive Director LEAP Africa said: “One of our strategic pillars at LEAP Africa is to raise talents for the actualization of the SDGs. This campaign is a demonstration that LEAP Africa remains committed to youth-led actions for Sustainable Development across Africa. We believe in the power, voices, numbers and agency of young people and that an urgent commitment to creatively engaging with youth, creating platforms such as this and retooling youth with the skills and support to shape SDGs implementation across the continent, is the greatest need. We cannot do this alone, therefore we are fostering partnerships to bring the achievement of the goals closer.”
In her remarks, Mumbi Keega, Public Affairs Lead-Africa, Dow, said, “Dow is committed to fostering positive change and building resilient and sustainable communities in Africa. We believe that this can only be achieved by working together with the African youth, who are vital to promoting social welfare. Through our partnership with LEAP Africa, we are supporting the Youth Day of Service (YDoS) initiative, which empowers young people to use their skills and talents to make a difference in their communities. We are proud to be a part of YDoS and to support the next generation of African leaders who are working to create a more sustainable and equitable future for all.”
Chege Ngugi, Africa Regional Director of ChildFund International in his remarks called for increased investment by governments and other stakeholders in youth development programs. “While many laudable initiatives, such as national youth funds exist, there is still a dire need to do more to ensure all youth, given the huge number, are adequately resourced to achieve their best potential, no matter where they are from. We must move beyond giving the youth a seat at the table to investing in them to use that seat for good. The youth must be enabled to act as equal partners of positive social change.”
Emerging Leaders Foundation-Africa one of the implementing partners for the Youth Day of Service, represented by Caren Wakoli the Founder and Executive Director lauded LEAP Africa for investing in this initiative for the second year in Kenya. Caren noted that ELF-Africa had lined up week-long community activities across nine counties, addressing five different SDGs. She further re-affirmed ELF-Africa’s commitment to championing transformational youth action in Kenya and Africa for a sustainable future. Caren concluded by calling on young people and grassroot organisations across Kenya to join the different Youth Day of Service activities in counties near them, especially the nine counties where ELF-Africa will be working, these are Migori, Bungoma, Narok, Kericho, Uasin Gishu, Murang’a, Makueni, and Kilifi.
This year, LEAP Africa will be leveraging the support of strategic partners like ChildFund International, Emerging Leaders Foundation, BellaNaija, Forgotten Bottom Millions, Legit, Zikoko Citizen, W4 Immerse, Dotts Media, African Climate Reality Project, Strategic Youth Network for Development Ghana, Youth Development Organisation Zambia and Global Shapers Community, among others, in delivering the Youth Day of Service.
Miss Career Africa Women (Image: Supplied)
Recognizing the need to empower aspiring young female entrepreneurs in Africa, the Miss Career Africa Organization (MCA) was established. The MCA program aims to uplift young women professionals, entrepreneurs, and students by offering university scholarships, career guidance, entrepreneurship incubation, leadership training, and networking opportunities.
The Miss Career Africa competition is a transformative experience for aspiring young women entrepreneurs from across the continent. With a vision to create a movement of 450,000 young women entrepreneurs and professionals across Africa, MCA aims to empower these trailblazers to become influential leaders in their respective countries.
Each year, 20 exceptional candidates aged between 18 and 24 years are selected from hundreds of applicants based on their projects or businesses and specific criteria. These talented young women then compete for the title of “Miss Career Africa.” The journey to the crown begins with a pre-selection and online voting process. The finalists undergo a rigorous 5-day boot camp, where a team of experts helps them refine their ideas into viable and scalable business models.
The Grand Finale features a distinguished panel of judges from different countries and disciplines who will crown winners in various categories, including Miss STEM, Miss Arts and Talent, Miss Hospitality, Miss Agriculture, Miss Conservation, and Miss Speaker, as well as regional winners representing the Southern, Northern, Central, Eastern, and Western regions. Prizes for the winners include seed capital, a six-month incubation training period, and continuous guidance and follow-up support to help them turn their dreams into reality.
Meet the Visionaries
Sandrine Munezero – Executive Director of Miss Career Africa
Hail from Rwanda, Sandrine Munezero is a true innovator. As an entrepreneur, innovator, and business modeling coach, she has dedicated her life to helping the next generation create their own opportunities by harnessing their talents and gifts. Sandrine’s unwavering passion drives the growth of Miss Career Africa across the continent. She holds a Master’s degree in Human Resources Management from St. Joseph’s College in India and a Bachelor’s degree from Bishop Heber College in Trichy, India.
Portia Addae Annin – Western Africa Coordinator of Miss Career Africa
Passionate about empowering girls and young women, Portia Addae Annin is a force to be reckoned with. Her exceptional motivation and commitment to excellence have led her to serve in various prestigious positions. With a Master’s Degree in Economics from Bangalore University in India and a background in Economics and Business Management from the University of Cape Coast in Ghana, Portia brings a wealth of expertise to the organization.
OSNON Academy is delighted to announce its exclusive scholarship opportunity for the upcoming 2023/2024 academic year, dedicated to students from low-income families, and marginalized communities. This prestigious scholarship aims to provide the selected exceptional students with a world-class education that has the power to shape their future.
Under the “Innovation and Excellence” banner, OSNON Academy is passionately committed to nurturing young minds and unlocking their full potential. As the premier free boarding school in Anambra state, OSNON Academy is devoted to transforming talented young individuals into the leaders of tomorrow.
This scholarship opportunity is specifically tailored for parents, guardians, and school students who aspire to receive an outstanding education that paves their path to success. By applying for this scholarship, students will have the remarkable chance to benefit from OSNON Academy’s innovative and well-rounded learning experiences.
“We firmly believe in providing students from low-income families, marginalized communities, and vulnerable backgrounds with a transformative education that not only equips them with academic knowledge but also instills core values and unlocks their potential,” said Onyinye Anyaegbu, Chief Executive Officer, Chude and Ego Foundation. “Our ultimate goal is to create thought-provoking and valuable members of society who will positively contribute to their communities.”
Interested parents and guardians are encouraged to pick up the application forms for their ward(s) today at one of our designated locations to seize this incredible opportunity. These forms will be the crucial first step towards a life-changing educational journey. The dedicated team at OSNON Academy is readily available to assist with any questions and provide comprehensive guidance throughout the application process, ensuring a smooth and supportive experience.
Take advantage of the chance to join OSNON Academy and join a community fostering excellence, innovation, and personal growth for a successful future!
For Scholarship enquiries, please contact:
OSNON Academy Team: +2348063876581 or email: info@osnonacademy.org
