Press Release
MarketForce Appoints Ore Omolaja as Nigeria Country Manager and Head of Business

MarketForce Nigeria Country Manager, Ore Omolaja (Image & Release: MarketForce)
MarketForce today, announce the appointment of Ore Omolaja as Nigeria Country Manager and Head of Business, effective 15th July 2021. Ore will lead the expansion of MarketForce into Nigeria, including brand and team building, developing new business and partnerships and creating a solid foundation to scale our solutions in the West African region.
Additionally, he will be driving day-to-day operations in Nigeria to pursue our mission of building the most comprehensive retail sales and distribution platform for Africa, through growing our innovation in the retail distribution sector and creating impact for the millions of informal merchants in Nigeria and West Africa.
Ore is a seasoned business development professional and sales leader with over a decade of experience gained in the technology industry focused on areas of B2B sales, logistics operations, identity management, smartcard and payments. He had the opportunity to build and work with result-driven teams focused on growing revenue and delighting customers across various capacities at Chams Plc, Electronic Payplus, and Fieldinsight in Nigeria.
Most recently, Ore served as the VP of Sales and Distribution at Delivery Science, a sales and distribution automation player in Nigeria, with its proprietary software FieldInsight. Delivery Science helps consumer goods companies gain insight into smarter deployment of their people, assets and products out in the field, just like MarketForce’s Enterprise SaaS solution.
“It’s very exciting to be joining MarketForce and I’m delighted to become a part of this driven and innovative team. Tesh and the team have built a great foundation in Kenya and I am looking forward to spearheading our entry into Nigeria. MarketForce’s mission is to help our customers harness the power and scale of technology to realize their maximum potential, and it is a privilege for me to help consumer brands, financial service providers and retailers in Nigeria leverage our platform to accelerate the growth of their business.” says Ore Omolaja.
Marketforce is a fast-growing Kenyan-based company, building the operating system for retail distribution of consumer goods and financial services in Africa. Powered by technology and driven by heart, our mission is to drive Africa forward by creating economic empowerment for everyone along the retail supply chain.
Our B2B marketplace, RejaReja, enables over 15,000 corner shops in East Africa to source, order and pay for inventory at any time via interactive SMS and mobile app, and get it delivered directly to their store within hours. We empower these retailers further by providing them with tools to act as a one-stop shop for popular digital financial services like buying airtime, paying their water & electricity bill and accessing banking & insurance services.
Press Release
AWIEF Opens Registration for its 2023 Africa Conference

AWIEF 2022 Conference held in Cairo, Egypt (Image: Supplied)
The Africa Women Innovation and Entrepreneurship Forum (AWIEF) has announced the opening of registration for its annual conference and awards. This year is the 9th edition of the prestigious AWIEF event, and it will be held at the Kigali Convention Centre (KCC), Kigali, Rwanda, on 9 and 10 November 2023.
AWIEF has become Africa’s leading entrepreneurship, innovation and technology platform, bringing together more than 1,300 entrepreneurs and startups, industry experts, thought leaders, policy drivers, and change-makers from across Government, Corporate and Development sectors for impactful discussions and dialogue on new ideas, initiatives, strategies, and solutions to drive innovation, entrepreneurship, digitization, intra-Africa trade, investing, food security, climate action and sustainability and, ultimately, economic and social transformation in Africa.
Last year’s speakers included H. E. Dr. Monique Nsanzabaganwa, Deputy Chairperson, African Union Commission, H. E. Dr. Rania A. Al-Mashat, Egypt’s Minister of International Cooperation, Solomon Quaynor, Vice President, Private Sector, Infrastructure & Industrialization, African Development Bank (AfDB), Jackie Jones, Director, Gender Equality Division, Bill & Melinda Gates Foundation, and Izabela Milewska, Digital Skills Global Leader, Amazon Web Services (AWS).
Sponsors included Bill & Melinda Gates Foundation, AWS, Afreximbank, Sparkle, and Africa Europe Foundation. AWIEF 2023 will be a fully in-person event, coming back to its full glory since 2020 when COVID-19 pandemic forced the event to go virtual and hybrid.
AWIEF Founder and CEO, Irene Ochem, said: “We are excited to be bringing the 9th edition of our annual conference to East Africa for the first time and especially Kigali, one of the most exciting cities in Africa right now. We are looking forward to advancing our efforts in connecting the African and global entrepreneurship ecosystem in this significant hub for business, technology, and innovation.”
All AWIEF 2023 participants, attending the event from outside Rwanda, are eligible for a visa upon arrival without prior application. Citizens of African Union, Commonwealth and La Francophonie member countries can obtain free visas upon arrival for a visit of 30 days.
Press Release
Baron & Cabot launches a portal to support the expansion of local real estate agencies in Africa

Baron & Cabot Managing Director, Mark Pearson
Baron and Cabot, a UK-based international real estate firm has launched a game-changing concept, a UK property portal that is offering a strategic expansion plan for real estate agencies in Africa. The innovative approach, is a first of its kind using AI technology to predict property prices and will allow real estate agents in Africa to sell properties, and earn in pounds, providing an unprecedented opportunity for growth and financial success.
Through this portal, real estate firms will get to de-risk their investments in international markets and gain access to a wide range of fully compliant properties. Baron & Cabot, with a reputation for being one of the top fastest-growing property companies in the world and transacting on around £100 million GBP per annum ($120 m) of UK property while having access to some of the best property developments in the UK, has been particularly successful in Africa due to inflation driving clients to move their money into GBP and Dollar to purchase assets.
“We are thrilled to be launching this innovative concept that will not only provide a platform for real estate agents in Africa to sell UK properties but will also create job opportunities and drive economic growth. We believe that by leveraging AI technology to predict property prices, we can provide our partners with a unique advantage and help them to achieve financial success. Our joint venture expansion plans are aimed at creating mutually beneficial partnerships that will bring value to all parties involved.” – Mark Pearson, Managing Director of Baron & Cabot.
In addition to providing agents with access to new revenue streams, Baron and Cabot’s property portal is also expected to create new job opportunities in the African market. The company is committed to providing its agents with comprehensive 2 to 4 week training and support to help them succeed in their new roles. This training will ensure that agents are equipped with the skills and knowledge they need to navigate the real estate market and take advantage of the opportunities that Baron and Cabot’s concept provides. Real estate will have the ability to reserve properties and Baron and Cabot will process the client through legal processes.
As part of its offering, Baron and Cabot will provide clients with mortgages anywhere in the world (excluding war zones), with mortgage rates lower than 6% and deposits below 35%, making it easier for clients to invest in UK properties.
Mark Pearson, Managing Director of Baron & Cabot, said, “Our management company boasts an impressive occupancy rate of over 99%, with properties awaiting new tenants for an average of only 10 days. This sets us apart from other cities around the world, where the average occupancy rate is only 70%. In addition, our AirBnb or short-term rental products have an average occupancy rate of over 70%, resulting in substantial rental returns and a secure investment. Our secret to success lies in our ability to identify high-demand areas with low supply, combined with exceptional management that keeps both our tenants and landlords satisfied.”
Baron and Cabot utilizes advanced machine learning and data processing to analyze millions of lines of data to identify the best investment locations and pockets of value for clients. With access to information such as the square footage of every property in England and every sold price of every residential property in the UK since 1997, along with economic forecasts, government investment plans, and knowledge of upcoming transport links for the next 5 years, Baron and Cabot is ahead of the curve when it comes to investments. This allows investors to benefit not only from the firm’s purchasing power and large discounts, but also from massive rental growth and capital growth.
Press Release
Autochek appoints Robert Granados to its board of directors to support growth

Autochek, the automotive technology company making car ownership more accessible and affordable across Africa, has appointed US automotive industry leader and veteran, Robert Granados to its board of directors to support its ongoing growth and expansion.
Robert has over two decades of global experience in leading and growing technology companies focused on providing solutions for the automotive industry value chain. He is currently CEO of CloudOne, a marketing company that helps auto dealers find and engage customers. He was Senior Vice President and General Manager at DealerTrack Technologies, where he led various units, including the finance and lender networks, inventory management and transportation, CRM, and independent dealer websites. Post the acquisition of DealerTrack Technologies by Cox Automotive Inc., the global leader in providing automotive solutions, he served as Senior Vice President, Strategy, at Cox Automotive, where he performed assessments of new growth opportunities, expansion of current business offerings, and effectiveness of current products and services.
He served as Operating Partner at SNH Capital Partners, where he was CEO of the Automotive Portfolio which comprised of National Credit Center, the leading provider of comprehensive data, software and marketing solutions to US dealerships and ProMax, the leading software provider to retail automotive dealers, offering award winning CRM, desking, website, credit, and lead generation solutions. He was also CEO of MAX Digital, a leading automotive inventory management and merchandising platform, supporting the company through a successful exit in 2021.
He will bring this vast experience to Autochek, supporting the integration of the Pan-African automotive industry to drive shared value for consumers, manufacturers, financial institutions and other stakeholders.
Autochek provides best in class technology and advisory solutions to car dealers, financial institutions and other stakeholders in Africa’s automotive ecosystem, supporting them to improve credit decisions, collections, pricing, portfolio management and product development, as well as deliver an enhanced customer experience.
Since launching in 2020, Autochek has driven the penetration of auto-financing across Africa, enabling more consumers and businesses across North, West, East and South Africa to access financing solutions to purchase their desired vehicles. In less than two years of operations, the company has worked with more than 70 financial institutions and more than 2,000 dealerships to process more than 80,000 car loan applications. Leveraging the vast reach of its online marketplace, the company originates auto loans powered by data analytics that makes it easier for financial institutions to offer credit to consumers.
Etop Ikpe, CEO of The Autochek Group, said, “We are excited to have someone of Robert’s calibre on our board with his vast experience from the most advanced automotive markets in the world. He has played a major role in building many successful automotive technology companies and we are looking forward to leveraging his experience to support our continued growth as a company.”
Robert Granados said, “There is a great opportunity to transform lives and livelihoods across Africa by making car ownership more accessible and affordable, and I am thrilled to be supporting Etop and the team to make this happen. Autochek has achieved so much success in a short period of time and I believe there is so much more to come.”