Nigenius Founder, Kelechi Uchenna
Nigenius is a smart website that works with teachers, parents and educators to quickly generate well researched, vetted lesson plans and quality teaching resources. Kelechi Uchenna, the Founder and Application Manager of Nigenius, shared with Business Africa Online the story of Nigenius, this is how it began, and where they are now.
How it started:
So, in 2015, in Port Harcourt, Rivers State, while waiting on an employment offer which wasn’t forthcoming, I decided that I needed to start a business, solve a problem, and get paid for it. So, I started my first legally registered company called Innovative Digital Learning. Having been good at creating presentations and having been taught extensively with technology during my masters in Cyprus. I noticed a gap in the schools in around me, and that was the fact that schools were not harnessing the power of technology in the classroom. Innovative digital learning was created to train teachers with technology in the classroom to improve student performance and learning outcomes. We started with my neighbours’ primary school, and by 2017 we had trained over 6 private schools in Port Harcourt, with over 300 teachers in teaching with technology in the classroom.
In June 2017, I moved to Lagos and our first training for a school was at Lekki Phase 1. Two important moments, led to the idea of Nigenius. During the 5-day training program for the school, an admin asked me a question and said “Mr Kelechi, what will you be leaving with us after this training? We want more than just the training, we want content, we want resources”. In that same year, Innovative Digital Learning got selected among the Top 50 startups in the BET 7 program sponsored by Diamond Bank (now Access Bank) in partnership with the Enterprise Development Center of the Lagos Business School. During the programme, a fellow female entrepreneur in the programme asked me a very important question, and she said “ Kelechi, how can you prove that you have impacted these teachers, how can you prove that you have transformed the way these teachers teach”.
With those questions bothering my mind, and the resolve to build a solution, I set out on a journey to find out from the teachers if the training had impacted them. We visited all the schools, and we found out that only 2 out of every 10 teachers had actually applied what they learned in the training and actually taught with technology in the classroom. We wanted to find out their reasons for the low adoption and they listed their challenges. Two major problems stood out amongst all the others, the teachers were overworked because they spent so much time creating their lesson plans, and also some lacked the knowledge on how to access these teaching resources online even after they had been taught in the training.
Sitting on a couch one evening, I had a eureka moment, and decided to build a smart digital assistant for teachers. An application to work with teachers, reduce their workloads, and give them access to online teaching resources. We knew that to reduce the workload of the teachers, we had to remove something that took a lot of their time and effort, i.e., lesson plans, and as for the teaching resources. What better way to give them teaching resources if not to give them the resources based on the four components of Innovative Digital Learning of which some of them had been trained. At that point, we called it the “Innovative Digital Assistant for teachers” IDAT. A few days later, in the shower, the name “Nigenius” struck me, build something that can help Nigerian teachers create geniuses. This was the ending of 2017, Nigenius was born.
The Bumpy road:
At the beginning of 2018, I was lucky to have come across some money from family, which I was going to use to invest in my future. We started building Nigenius in January 2018. A friend of mine introduced me to Samson Odele, a web developer, as a contractor at the time, who would go on to later become a co-founder. I pitched the idea to him and we went to work. Building Nigenius involved two things, the application, and the teaching content. We launched Nigenius as a mobile app on the Google store on the 1st of October 2018, Independence Day. Though it had just a few lesson plans, but we launched nonetheless. We started getting downloads, users were growing, but we still needed to get more content in because we believed that only with enough content, we could get people to actually pay for subscriptions.
After launching in October 2018 as a mobile app, it took us 10 months after to generate enough content to be able to hit the market and offer value to teachers and schools. We were able to fund our content generation and uploads from another of my businesses. We worked with graduate interns, trained them, and set them to work on a pay as you deliver model, that way we were able to get value for the money invested. Our lesson plans and teaching resources were also sent to schools for subject teachers to vet and approve before we upload on our database. One of the biggest challenges in building Nigenius was being able to create a lesson plan which could be easily used and understood by a cross section of both private and public schools.
Before we hit the market, a mentor advised that we do a free pilot with schools as a means of getting feedback on our solution, and to understand our customers experience first, before jumping into the market. At this point, luckily, we had been selected into the Tony Elumelu Entrepreneurship 2019 session.
The Take-off and experience:
During the pilot, we collected the feedback data from the teachers and analysed it carefully, some of it was negative and some it was positive. Some of the negative feedback was that most teachers wanted Nigenius on their laptops which was where they went to create their lesson plans and to look for teaching resources, not on their mobile phones. We also discovered a need to make our search algorithms smarter because teachers were searching for content, which we had on our database but they weren’t getting results. Armed with the $5000 dollars from Tony Elumelu, we set out to build the new Nigenius Version 2, which would be on a website, no longer a mobile app, accessible to any one on any device. The new version went live in August 2020. We also added a feature to our admin end that helped us see the searches and the download that our users were carrying out on the website.
The new Nigenius ran on single and multi-user subscriptions. We offered users a free one-week trial, after which they would have to subscribe. However, 6 months after launch of V2, we didn’t have a single subscription payment. We discovered lesson plans and teaching resources were valuable to our users, but they weren’t enough pain point for our users to pay for. So, we decided to pivot our model. We made Nigenius free to use and launched the Nigenius Home tutor service. We already had over 500 teachers on our platform as at March 2021. And were going to sign up our teachers as tutors, connect them to parents who were looking for tutors for after school lessons for their kids, charge the parents a monthly fee, pay the tutors and collect a commission.
The Nigenius home tutor service had a unique selling point, we are not just providing highly trained, and qualified tutors, our tutors also leverage online line digital resources from our application to give kids the best learning experience.
We were also lucky to receive an investment from Aidi ventures as we joined their group of portfolio startups. With the investment, and immense expertise and mentorship from Aidi we are now charting a new course as we add amazing new features to our business model.
We are building a vibrant ecosystem of teaching and learning where teachers can access free lesson plans and teaching resources, parents can request highly qualified home tutors from top schools across the country. Teachers can create, and host group online lessons and parents can sign up their kids for these lessons.
Alassane Sakho: The Senegalese Serial Entrepreneur
Alassane Sakho is a young and brilliant Senegalese entrepreneur, Telecommunications engineer specialized in the Technical-Commercial field, He founded KALIMO GROUP in January 2023, with the ambition to contribute to the development of Senegal. A graduate of ESMT in Dakar, Alassane is passionate about sales, ICT, Mobile Money and real estate. He began his career in 2010 with the Orange Money Senegal and Orange Business Service projects. Later, he joined large real estate companies as a commercial developer, (SIPRES SA, SENEGINDIA, TEYLIUM Group and the company Fimolux, where he held the position of General Manager of the commercial subsidiary.
Alassane Sakho has also supported many Senegalese and international companies in their development in Senegal, including Wizall Money, ATPS, MOODS, etc. Its vision extends beyond national borders, initially targeting West Africa, with projects planned in Mali, Gambia, Guinea and Côte d’Ivoire, before expanding to other parts of the continent.
Kalimo is involved in various areas of activity, including real estate development, digital communication, sales, rental and asset management, construction, training, advice and assistance. In addition, the company plans to enter the film industry, with its subsidiary K7film, which will produce short and feature films, animated films, corporate communication, documentaries, etc.
Apart from his professional activities, Alassane SAKHO is involved in sports, especially football. He coaches youngsters from 8 to 20 years old and has the honour of winning the “Universal Youth Cup” tournament in 2019 in Italy, against big clubs such as Inter Milan, Ajax Amsterdam, Atletico Madrid and AC Milan. Its main objective is to consolidate Kalimo’s presence in Africa and to help foreign companies wishing to set up in Senegal.
Finally, its digital team is ready to help companies or public figures increase their notoriety and visibility on social media. Other areas of activity, such as agribusiness and mass distribution, are currently being explored.
Violaine SAGNA: African Circular Designer
Violaine SAGNA emerges as the rising designer to watch, bringing her expertise from the world of large international groups, to a new creative horizon at the service of women’s development, social inclusion, beauty and authenticity. Atelier 22B is committed to celebrating West Africa’s cultural heritage, supporting the sustainable development of communities of women artisans, and offering innovative, elegant and responsible objects.
Each creation is the result of a harmonious collaboration, where artisanal skills meet the creative vision of Violaine Beh Sagna. In this approach, Atelier 22B ensures fair remuneration and we invest in an innovative way in mutual health insurance for these women, thus guaranteeing their well-being.
Violaine Beh Sagna breathes a unique dimension into Atelier 22B through limited-edition capsule collections. Each piece tells a story, full of meaning, excellence and aesthetics. These creations, to be discovered urgently, redefine the world of African design with a minimalist and singular aesthetic.
Explore the captivating world of Atelier 22B, where each creation is a living testimony to the union between beauty, goodness, and happiness, contributing to the innovative vision of contemporary African design led by Violaine Beh Sagna.
FindMe is making postal addressing accessible in Africa
FindMe was launched in 2020 to solve the problem of postal addressing in Africa by Cameroonian entrepreneur Brandon WANGUEP and his associates. The application allows you to create a standardized address in a matter of minutes. Currently based in Dakar, Brandon seeks to expand his activities to other countries on the continent. FindMe allows you to generate a postal address for a home or business in two (2) minutes.
According to Brandon WANGUEP: “One of my friends lived through an ordeal during a trip to Congo, spending more than 45 minutes looking for the Cameroonian embassy with Google Maps. I met a friend who lost her father because the ambulance couldn’t find her home in time, despite all the directions provided. I wanted to create an innovative project that would have a major and positive impact on society.”
The way the app works is simple. All you have to do is take a photo of your home or office, which will allow the delivery person to recognize it when making a delivery. If necessary, the user can also add the location number. Then, by hovering the red pointer over their living area via Google Maps, they can pinpoint the exact location. Then, all they have to do is order their address plate for installation.
FindMe has improved the quality of service of Poste Senegal, one of the start-up’s partners (along with Google Maps and TomTom). “FindMe makes it much easier to pinpoint the precise location of streets for mail and parcel delivery and our commitments are now able to be fulfilled much more quickly,” says Fatou Mbaye, project coordinator at Senegal Post.