Connect with us

Afripreneur

Oumnia Boualam is helping African and Arab Women “do business better”

Published

on

Moroccan Oumnia Boualam is an experienced Business Growth Expert and the Managing Director at Brussels Global Review (BGR). She helps Arab and African female entrepreneurs and coaches get clarity, build a personal brand and grow a successful business online. Currently, Oumnia oversees several advisory reports on key economic trends in the Middle East and Africa, helping businesses and investors get key information for their decision making process. In this interview with Alaba Ayinuola, Oumnia Boualam talks about her corporate experience and her passion for Arab and African female entrepreneurs. Excerpt.

 

Alaba: To begin, could you briefly tell us about yourself and Brussels Global Review? 

Oumnia: Growing up I was very shy and introverted. I never felt comfortable socialising and even dreaded going to school in Morocco (which is where I am from). That completely changed once I moved abroad at 18 to study then work in international sales and marketing. I used to work for a very demanding company selling High Ticket advertising in Emerging Countries. This meant I had to live in various countries (9 in total) and conduct on average 300 meetings per year. While this was an exhausting job, It allowed me to learn how to become adaptable and sociable in the business environment. When the pandemic started I decided to move away from this environment and start building my own business focusing on Sustainable Development and helping Africans and Arabs “do business better”.

I moved to Brussels and co-founded Brussels Global Review. We produce Sustainability reports on the MEA region for an audience of EU decision makers (here in Brussels). In parallel we have 2 signature online programs designed to help African and Arab professionals develop their digital skills, communication and confidence.

Alaba: Could you briefly share some of your experience as a corporate leader, your highs and lows?

Oumnia: Highs: Being able to see how many people I help through my social media content. Lows: Having to deal with toxic corporate culture, lack of support and judgments as a young African, woman entrepreneur.

Alaba: What is your greatest professional accomplishment to date?

Oumnia: I am most proud of the program I have created: The Digital Boss Academy. It’s going to help so many young professionals in Africa and the Middle East to leverage the digital economy to earn more.

Alaba: What are some of the strategies that you believe have helped you grow as a person?

Oumnia: I wouldn’t call it a strategy but more of a personality trait: Curiosity. Being curious and not always following outdated methods and strategies just because that’s what is being said or that’s the way it’s being done. I also strongly believe in learning from life experience rather than having prestigious degrees and that is a crucial skill in Business.

Download BAO E-MAGAZINE

Alaba: Can you share your thoughts on Gender Inclusion in Africa and the Arab entrepreneurship ecosystem? 

Oumnia: Not enough is being done to change the mindsets. There can be new regulations, new programs and so on. But if the mindsets of both men and women don’t change in terms of really considering equal opportunities for both genders then we will make very slow progress. Women are still expected to have kids and get married before having a career in our society. Some women founders are being asked what will happen to their business once they start a family. We also don’t have enough success stories to inspire and empower women to follow their dreams.

Alaba: Kindly walk us through a typical day as an entrepreneur and how do you relax? 

Oumnia: Every day is different for me because I tend to get bored with routine activities. But one thing remains the same every single day from 06.00am to 09.00am I write and create content. This is the time of the day my brain is most active and also as a natural introvert I feel much more comfortable when things are quiet so I can be deeply focused.

Alaba: What advice would you give to any woman who wants to launch into entrepreneurship? 

Oumnia: Starting a business is not as hard as you think if you’re willing to learn. The hard part is to overcome your fear and mindset blocks. That requires a lot of personal development work and it’s not comfortable to go through it.

 

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published.

Afripreneur

Bukola Babajide On Empowering Women In The Tech Ecosystem

Published

on

Bukola Babajide is a highly accomplished business transformation consultant and the visionary Founder of Female Techpreneur. With over 17 years of experience in the Tech industry, Bukola has a proven track record of delivering exceptional results in digital transformation and business Consulting. As strategist and start-up advisor, Bukola specialise in guiding founders and professionals through every stage of their entrepreneurial journey. With expertise in ideation, go-to-market strategy, and execution. In this Interview with Alaba Ayinuola of Business Africa Online (BAO), Bukola shares her entrepreneurship journey and how she is passionately turning tech ideas into successful ventures.

 

Alaba: To start with, could you share your entrepreneurship journey?

Bukola: My journey began with my mum who although trained as a teacher had her hands in business, little knowledge of entrepreneurship, but with a relentless drive to succeed. I’ve always valued quality and understood the cost of achieving it. Through trial and error, I learned that entrepreneurship is a path to overcoming adversity. While not every venture succeeded, each failure provided invaluable lessons that propelled me forward. The idea of launching a Tech community for women emerged from a desire to bridge a gap in the industry.

Download BAO E-MAGAZINE 

Alaba: As the founder of female techpreneur, could you please tell us more about this community and its impact so far?

Bukola: The Female Techpreneur community is set up to support women into Tech either professionally or as an entrepreneur. We also help founders thrive by providing access to programmes and initiatives to create access to resources, investors and peer to peer networking.

 

Alaba: What challenges have you encountered working with this female tech community, and how have you addressed them?

Bukola: Working with the female tech community has been incredibly rewarding, but we’ve encountered some challenges along the way. One major challenge has been addressing the gender disparities and biases that still exist within the tech industry. Women often face barriers to access funding, opportunities for advancement, and equal representation in leadership positions.

To address these challenges, we’ve implemented several strategies:

  1. Creating a Supportive Environment: We’ve worked to create a supportive and inclusive environment where women feel empowered to share their ideas, experiences, and challenges without fear of judgment or discrimination. This includes fostering open dialogue, providing mentorship and support networks, and offering resources tailored to the needs of women in tech.
  2. Promoting Visibility and Representation: We’ve made a concerted effort to amplify the voices and visibility of women in tech through various channels, including events, workshops, and online platforms. By showcasing success stories and highlighting the achievements of women in the industry, we aim to inspire and empower others to pursue careers in tech.
  3. Advocating for Change: We’ve actively advocated for policies and initiatives that promote gender diversity and inclusion in the tech industry. This includes advocating for equal pay, addressing unconscious bias in hiring and promotion processes, and supporting initiatives to increase the representation of women in leadership roles.
  4. Providing Access to Resources and Opportunities: We’ve worked to provide women in tech with access to resources, opportunities, and networks that can help them succeed in their careers. This includes offering mentorship programs, funding opportunities, training programs, and networking events specifically tailored to the needs of women entrepreneurs and professionals.

Overall, while there are certainly challenges to overcome, we remain committed to creating a more inclusive and equitable tech community where everyone has the opportunity to thrive and succeed.

 

Alaba: Research shows that women-led startups often struggle to secure funding. Have you found this to be the case? What strategies do you recommend using to successfully secure funding?

Bukola: To successfully secure funding, consider these strategies:

  • Develop a Solid Business Plan: Clearly outline your business model, target market, revenue streams, and growth projections. Investors want to see a well-thought-out plan that demonstrates potential for success.
  • Identify the Right Investors: Research and target investors who have a track record of funding startups in your industry or niche. Consider angel investors, venture capitalists, crowdfunding platforms, or government grants, depending on your needs and stage of development.
  • Create a Compelling Pitch: Craft a concise and compelling pitch that highlights your unique value proposition, market opportunity, traction, and team expertise. Practice delivering your pitch confidently, focusing on storytelling and engaging visuals.
  • Build Relationships: Networking is key. Attend industry events, join startup accelerators or incubators, and leverage your existing connections to build relationships with potential investors. Establishing rapport and trust can significantly increase your chances of securing funding.
  • Show Traction: Demonstrate progress and traction, whether it’s early customer acquisitions, revenue growth, product milestones, or partnerships. Tangible results validate your business concept and reduce perceived risk for investors.
  • Be Transparent and Coachable: Be transparent about your challenges and setbacks, and demonstrate a willingness to learn and adapt. Investors appreciate founders who are open to feedback and can effectively utilize resources to overcome obstacles.
  • Negotiate Wisely: When negotiating terms, prioritize a fair valuation and terms that align with your long-term goals. Consider seeking advice from experienced mentors or advisors to ensure you’re making informed decisions.
  • Follow Up: After pitching to investors, follow up promptly and professionally. Provide any additional information they request and maintain regular communication to keep them updated on your progress.

By employing these strategies and staying persistent, you can increase your chances of successfully securing funding for your startup. Join our upcoming Investment Readiness Program for expert guidance. Register now for more details or to collaborate with us.

 

Alaba: You recently launched the female techpreneur founders lounge Lagos. What was the experience like and could you share updates on the next edition?

Bukola: Our recent event launch exceeded expectations, boasting seamless support organization, captivating content, and invaluable networking opportunities. Featuring a diverse lineup of speakers and fostering inclusivity, it left attendees inspired and connected. Our next one is scheduled for May 30th 2024.

Link to register: Founders Lounge 

For collaboration or partnership opportunities, please contact us at: hello@femaletechpreneur.com  

 

Alaba: How are you positioning female techpreneur to become the go-to platform for women-led tech startups?

Bukola: To position the Female Techpreneur as the go-to platform for women-led tech startups, we’re prioritising inclusivity by offering tailored programs, such as workshops and networking events, specifically addressing the needs of women entrepreneurs. For instance, we’ve launched mentorship programs pairing experienced professionals with women founders to provide guidance and support. Additionally, we’re actively showcasing success stories of women-led startups within our community to inspire others and challenge stereotypes. Through these efforts, we’re creating an ecosystem where women can access resources, mentorship, and opportunities to thrive in the tech industry.

 

Alaba: You are clearly a leader of learning. How do you balance investing in yourself with investing in the relationships you have with other people?

Bukola: Balancing self-investment with nurturing relationships is crucial for personal growth and meaningful connections. By prioritizing self-investment, such as learning new skills, pursuing passions, and maintaining physical and mental well-being, we enhance our capacity to contribute positively to our relationships. Conversely, investing in relationships through quality time, active listening, and support fosters a sense of belonging and strengthens mutual trust and understanding. Striking this balance involves setting boundaries, effective time management, and communicating openly with others about our needs and commitments. Ultimately, by investing in both ourselves and our relationships, we create a harmonious and fulfilling life.

 

Alaba: What is your advice to females in or aspiring to go into tech?

Bukola: For females already in or aspiring to enter the tech field, my advice is straightforward: 

Own your passion and potential fully. Tech thrives on curiosity, resilience, and constant growth, so don’t let stereotypes or biases deter you. Seek out mentors, allies, and supportive communities to guide and uplift you. Take charge of your skill development through education, online resources, and hands-on projects. Remember, diversity in tech isn’t just beneficial—it’s necessary for innovation. Trust in your abilities, stay authentic, and never doubt the value you bring. Your voice matters, your perspective is vital, and your contributions are significant. Embrace the journey and forge your own path fearlessly.

Continue Reading

Afripreneur

African Hidden Champions set to host an exclusive Soirée

Published

on

African Hidden Champions (AHC) will host an exclusive Soirée on April 24, 2024, in Johannesburg to convene and celebrate entrepreneurial spirit with top African founders taking on the global stage. The event will also feature a private concert with award-winning South African artist, Ami Faku. 

African Hidden Champions, a co-partnership of Africa Foresight Group, Germany’s development finance institution DEG – Deutsche Investitions- und Entwicklungsgesellschaft and the African Development Bank, was founded in 2020 and now has more than 25 dynamic African firms in its network. It works to support companies to move to global expansion through visibility, technical assistance, innovation, talent, and investment support. This event, dubbed “Proudly Local, Boldly Global,” is also supported by British International Investment (BII), the UK’s development finance institution (DFI) and impact investor.  

Download BAO E-MAGAZINE 

The evening will feature opening addresses by Kuseni Dlamini, Chairman of Aspen Pharmacare and AHC Ambassador; Anne Keppler, Regional Director for Southern Africa at DEG; and Chris Chijiutomi, Managing Director and Head of Africa at BII. It will include  a fireside chat with AHC Company founder, Dare Okoudjou, founder and CEO of Onafriq. 

“Investing in Africa’s businesses goes beyond just capital; it’s about believing in our potential to lead on the global stage. This Soirée is our testament to the world: Africa is not just rising; it is ready to lead,” said Yasmin Kumi, AHC Co-Founder and CEO of Africa Foresight Group, emphasizing the importance of collaborative efforts in achieving long-term goals on the continent.  

In addition to engaging in discussions and networking opportunities,  attendees will be treated to a private concert by Faku, showcasing the continent’s vibrant spirit and cultural richness.  

“Intentional investments and empowerment of African companies create value far surpassing what individuals can achieve alone. This Soirée is a celebration of what we can accomplish together and a look forward to the boundless possibilities ahead to be proudly local and boldly global,” said Thomas Viot, Chief Investment Officer at the African Development Bank Group.

Chris Chijiutomi, Managing Director and Head of Africa at BII, said: “As Africa’s first DFI, we have been supporting private sector growth and innovation across the continent for over 75 years. This celebration reflects our commitment to empower local businesses that are critical to drive forward a prosperous and sustainable economic future for Africa. This includes increasing our focus on black-owned and led businesses and funds across our portfolio.”

AHC embodies the entrepreneurial mindset of African homegrown businesses believing in their global potential, which is underlined throughout the initiative’s work, spanning visibility, support services and events. Once a year, new member companies sign the AHC declaration to commit to the same spirit. Together, the 25+ member companies generate revenues surpassing $8.3 billion, provide employment to a 78,000-strong workforce, and extend their reach across 14 African nations. 

Continue Reading

Afripreneur

Omar Ngom: Creating an elite group of chefs in Senegal

Published

on

Omar Ngom is a Senegalese entrepreneur, founder of Sama Chef, the first school that trains chefs in Senegal. Located in the residential district of Mermoz, Sama Chef is an institution that marks a turning point in the training of Senegalese chefs.

Head chef of the restaurant “Séku bi, Il Pappagallo Dakar”, Omar stands out for his innovative approach. He collaborates with renowned international chefs, which allows him to offer unique masterclasses, transcending culinary boundaries. This revolutionary method elevates Senegalese cuisine by fusing it with international influences.

Download BAO E-MAGAZINE 

With several years of experience acquired in Italy, Germany, Switzerland and France, including as chef of the famous Italian restaurant “Il Pappagallo Hotel Sekubi”, Omar Ngom took the initiative to create this school of excellence in his native Senegal. His motivation stems from the observation of a growing demand for chefs in the restaurant sector in Senegal.

Sama Chef’s mission is to create an international school of professional training in the culinary and catering sector: the ultimate goal is to create an elite group of chefs, kitchen assistants, waiters, and waiters who are in turn able to pass on the know-how they have acquired. 

A shortcoming that he decided to fill by providing a solution in order to prepare Senegal to be established in the gastronomic pantheon. Omar Ngom’s prowess quickly attracted the attention of renowned media outlets such as Le Monde newspaper, Reporter Gourmet, Italian TV channel and other media outlets. By opening this school of excellence, he has not only blazed a new trail for culinary education in Senegal, but he has also erected a pillar for the influence of Senegalese cuisine on a global scale.

Continue Reading

Ads

Most Viewed