Corporate Citizenship
The Coca-Cola Company: When More Women Work, Economies Grow
5by20™ enabled more than 660,000 women entrepreneurs in 2017 for a total of more than 2.4 million since 2010.
Overwhelming evidence indicates achieving equality and empowerment for women entrepreneurs has immediate impacts that benefit them directly as well as society and the economy. As pillars of communities, women invest a sizable portion of the income they earn on the health and education of their children and in their local economies, creating a tremendous economic impact.
Women around the world have long been critical contributors to Coca-Cola’s business system, and they often face significant barriers to realizing their own economic empowerment. To help women entrepreneurs overcome some of their most common challenges, in 2010 we introduced 5by20TM, an initiative designed to enable the economic empowerment of 5 million women by 2020.
In 2017, 5by20TM expanded by 37% in total, reaching over 660,000 women, and broadening into 11 new countries: Belgium, Bolivia, Czech Republic, Hungary, Israel, Lithuania, Paraguay, Portugal, Serbia, Ukraine and Uruguay. Since 2010, 5by20TM has reached more than 2.4 million women across 75 countries.
Global Program, Local Approach
While 5by20TM is a global initiative with a unified goal, it requires local considerations and executions. We aim to connect with women where they are, including online and offline, and create programs that uniquely address the barriers they face within local context and personal situation.
Connecting with women has required that we innovate and partner on solutions that respond to diverse challenges. We launched, for example, business skills training modules that are available through mobile and website applications to women, who for cultural, personal and business reasons, are unable to leave their homes to attend training.
As smartphone ownership rates in emerging and developing countries continued to rise at an extraordinary rate, we partnered with digital technology agency CI&T to develop the 5by20TM Training App as a scale-up solution for women entrepreneurs. The app provides access to educational courses, financial services, entrepreneurial training and mentorship connections.
The app first launched in 2017 during Ramadan in Malaysia, where it was piloted with women bazaar food stall operators. For Ramadan, Muslims in Malaysia fast from dawn until dusk for one month. At dusk, many go to bazaars where hundreds of food stalls offer many post-fast choices. The program engaged approximately 1,000 women operators nationwide. Due to the success of the pilot, the program will expand for Ramadan 2018 in Malaysia.
In India, Meetha Sona Unnati, a sustainable sugarcane production program, introduced by DCM Shriram, International Finance Corporation, Solidaridad and Coca-Cola, is helping women offline, in the field. The project focuses on building capacity of farmers on good agriculture practices toward improvement in yield and quality of cane produced.
While women form the backbone of sugarcane cultivation in India, they tend to be “the hidden farmers” with almost negligible access to land, resources, technologies, financial services, markets and even education and opportunity for skill enhancement. Meetha Sona Unnati is helping raise awareness among women to develop skills and capacities to contribute to domestic production and employment. By the end of 2017, Meetha Sona Unnati had reached nearly 11,000 women farmers as part of 5by20TM.
Educating Toward Entrepreneurship
In four states across northern Nigeria, more than 65% of the population is unable to read. Only one in four girls attend secondary school. That is why in 2013, The Coca-Cola Company and the UK Department for International Development joined forces to launch the Educating Nigerian Girls in New Enterprises (ENGINE) program. This partnership has worked vigorously with marginalized girls, age 16 to 19, to help improve their educational opportunities and translate them into real economic advantages and positive social choices.
The Georgetown Institute for Women, Peace and Security recently studied the ENGINE program and found encouraging results. For example, as of March 2017, ENGINE had engaged more than 21,000 girls in Kano, Kaduna, the Federal Capital Territory and Lagos. According to the ENGINE Endline Report, 94% of participating girls display improved confidence; up to half of ENGINE beneficiaries have started a business or benefited from startup or expansion funds; and more than 10,000 girls were linked to employment, with 6,000 of these girls joining the Coca-Cola value chain through collaboration with Nigerian Bottling Company.
ENGINE program participant and mother, Elizabeth, said, “Everything is possible if you believe you can do it.”
In 2017 Coca-Cola and Ipsos, a leading global market research company, completed a longitudinal evaluation with women sari-sari store (mirco-retailers) owners in the Philippines who had completed Coca-Cola’s Sari-Sari Training and Access to Resources (STAR) program in partnership with government agency Technical Education and Skills Development Authority. A random sample of micro-retailer participants was interviewed every six months from 2015 through 2017. Key findings were positive and promising.
The STAR evaluation findings indicated that following participation in the program, participants’ average business increased by 17%; personal income from the sari-sari stores increased by 12%; women’s ability to afford basic expenses, such as groceries, clothing, doctor visits and children’s education, in general increased significantly over time; and women’s confidence in keeping their business open and increasing business size increased 20%.
Source: https://www.coca-colacompany.com
Corporate Citizenship
LG Electronics Commissions Solar-Powered Boreholes in Two Communities in Port Harcourt
LG Electronics announces the commissioning of solar-powered boreholes in the Nkpogu and Elekahia communities in Port Harcourt, Rivers State, Nigeria. This initiative reflects LG’s continued commitment to sustainable development, community empowerment, and improving basic living conditions for underserved populations.
The newly installed boreholes are powered by solar energy, ensuring a reliable, environmentally friendly, and cost-effective water supply. The solar-powered system eliminates dependence on diesel generators and Nigeria’s often unstable power grid, allowing the boreholes to operate consistently with minimal maintenance costs. This innovative project supports LG’s mission to create a better life through technology while minimizing environmental impact.
“LG Electronics is honored to support the Nkpogu and Elekahia communities with a solution that addresses a fundamental need – access to clean water. This initiative is part of our broader commitment to corporate social responsibility, sustainability, and enhancing the quality of life in the communities we serve,” said Hari Elluru, Head of corporate Marketing, at LG Electronics Nigeria. “We hope that this project will significantly improve daily living standards, reduce the risk of waterborne diseases, and provide these communities with a reliable source of clean water.”
The Clean Water Initiative by LG Electronics Nigeria is a testament to the company’s unwavering commitment to enhancing the quality of life for communities in need. By addressing the fundamental necessity of clean water, this initiative aims to improve daily living standards and plays a crucial role in reducing the prevalence of waterborne diseases that threaten public health. Through its dedication to corporate social responsibility and sustainability, LG Electronics is paving the way for a future where access to reliable clean water is no longer a privilege but a fundamental right for all. This holistic approach not only reflects the company’s values but also inspires hope and encourages collective action towards a healthier, more sustainable environment for every individual, he said.
Chieftains, local community leaders and members of both communities including the school authorities were also present at the ceremony, acknowledging LG’s efforts in supporting community development in Port Harcourt. In remarks made by Eze (Hon) Okechukwu Abbey, Eze Nchemini of Rebisi & Secretary, Port Harcourt city council of traditional rulers, he expressed gratitude for LG’s tangible support in improving essential infrastructure, thus contributing to economic and social progress in the community.
The installation of the solar-powered boreholes builds on LG Electronics’ broader vision of driving sustainable development and fostering social impact in all its markets. The company has pledged to expand similar projects across Africa as part of its long-term commitment to environmental stewardship and community empowerment.
In his Opening Speech, Branch Manager, Fouani Nig. Ltd, Mr. Mahmoud Youssef said “Access to clean and safe drinking water is fundamental to health and well-being. Water keeps you hydrated, it flushes out toxins, sends nutrition around your body, and aids in digestion. By using solar energy, this project will remain efficient and cost-effective over time, ensuring that Nkpogu has a reliable water source for many years to come.” He emphasized the importance of community involvement in maintaining the system, stating that local residents would be trained to manage and oversee the operations. “Together, we can create a sustainable future where every household has access to this vital resource,” he concluded, inspiring hope among the attendees.
The project aligns with Nigeria’s Sustainable Development Goals (SDGs), specifically SDG 6: Clean Water and Sanitation. LG Electronics believes that by investing in clean water solutions, it is not only supporting healthier communities but also contributing to a sustainable future.
The overwhelming enthusiasm demonstrated by community members and students reflects a collective spirit that thrives on collaboration and generosity. Their eagerness to engage with the project highlights not only the importance of community involvement but also the profound impact that shared resources can have on local initiatives. The satisfaction expressed over the donated items underscores a strong sense of gratitude and appreciation, further galvanizing support for future endeavors.
Together, these elements reveal a vibrant community poised for growth, driven by a shared vision and an unwavering commitment to enhancing their environment. This dynamic interplay of excitement, gratitude, and active participation serves as a powerful reminder of what can be achieved when individuals unite for a common cause.
Corporate Citizenship
Heirs Insurance Group Announces Winners of N8 Million Essay Championship Scholarship
L:R- Charles Odii DG, SMEDAN; Alhaji Misbau Umar Yola, Non-Executive Director, Heirs General Insurance; Niyi Onifade, MD/CEO, Heirs Life Assurance and the Group’s Sector Head; Hephzibah Chidi, Winner, 2024 Heirs Insurance Essay Championship; Tony Aniemeke, MD/CEO, Heirs Insurance Brokers and Ifesinachi Okpagu, Chief Marketing Officer, Heirs Insurance Group.
Heirs Insurance Group, Nigeria’s fastest-growing insurance Group, has announced the winners of its 2024 Essay Championship, who will be awarded N8million scholarship. The winners were announced at a grand ceremony at the Transcorp Hilton Hotel, Abuja, as part of an all-expense paid event hosted by the Group for the finalists, their parents and school representatives.
The winner, Hephzibah Chidi from Seacrest Preparatory in Rivers State, who won the first-place position and a N5million scholarship, captivated the judges with her winning essay and presentation of “The Story of My Hero”. In addition to her N5M Scholarship, Hephzibah Chidi’s school, Seacrest Preparatory was awarded a N1M grant to support an educational project.
The other winners include Pemisire Owolabi from Quest College in Oyo State, who won second place with a N2million scholarship, and Mariam Raheem from Isador Model School in Lagos State, who won the third-place position with a N1million scholarship.
All winners received their awards in the presence of their parents and school representatives, distinguished guests, including, Director General, Small and Medium Enterprises Development Agency of Nigeria (SMEDAN), Charles Odii, and hosts of the event – Niyi Onifade, MD/CEO, Heirs Life Assurance and the Group’s Sector Head; Tony Aniemeke, MD/CEO, Heirs Insurance Brokers, among others.
This year’s Championship attracted nearly 5,000 participants from Junior Secondary Schools nationwide, all showcasing exceptional creativity and innovative ideas. The Championship highlights Heirs Insurance Group’s unwavering commitment to supporting education and promoting financial literacy.
Speaking at the event, Niyi Onifade, MD/CEO, Heirs Life Assurance and Sector Head, Heirs Insurance Group, said: “At Heirs Insurance Group, we understand that education is not only a pathway to a better future but also a catalyst for financial empowerment. Through this Championship, we are nurturing young talent and bridging the financial literacy gap, fulfilling our purpose of improving lives and transforming Nigeria”.
Speaking further, Onifade praised the outstanding efforts of all participants, “I am proud of the creativity and critical thinking displayed by our finalists, as well as every student who submitted an essay. These young minds are shaping the future of our country, and we are proud to support them.”
A distinguished panel of academic professionals, led by a Professor of English, rigorously evaluated each entry. The top 15 essays advanced to the next round of assessments, from which the top 3 finalists were chosen to compete in the grand finale. To ensure the highest standards of fairness and transparency, Deloitte & Touche was engaged as an independent Quality Assurer throughout the grading process, guaranteeing a free and fair evaluation for all participants.
The Heirs Insurance Essay Championship is a key component of Heirs Insurance Group’s Corporate Social Responsibility (CSR) efforts, geared towards enhancing the quality of education for the next generation. The Championship also highlights emerging talent, bringing parents and children closer to insurance through extended financial literacy workshops.
Corporate Citizenship
ATIDI Supports Education for Displaced Children in Burundi through its CSR Program
The African Trade & Investment Development Insurance (ATIDI) has announced a financial contribution of $40,000 to Street Child in Burundi. This contribution is aimed at improving educational opportunities for displaced children in Gatumba and reflects ATIDI’s dedication to tackling critical social issues and promoting sustainable development. Through its CSR programs, ATIDI is committed to advancing sustainable development, addressing pressing social challenges, and fostering economic stability across Africa.
Burundi has recently experienced severe climate change-related disasters, including heavy rains, strong winds, hail, and rising Lake Tanganyika waters, causing frequent flooding. This has led to repeated displacement of families, particularly affecting children and adolescents who represent over 60% of internally displaced persons. The education sector has been severely impacted, with at least 80% of schools in Gatumba suffering from flooding, damaged classrooms, and lost educational materials, putting over 30,000 children at risk of not completing their school year.
Commenting on the donation, ATIDI CEO Manuel Moses said, “Education is the cornerstone of sustainable development, and we at ATIDI are committed to making a meaningful difference in the lives of children in Burundi. By supporting the construction of these classrooms, we are investing in the future of these young minds and fostering long-term growth across the continent. We are proud to partner with Street Child Social Action for Development (S.A.D.) for this vital project.”
ATIDI’s support has therefore facilitated the successful construction and equipping of six permanent classrooms in two primary schools, “Kigwati” and “Village du Développement.” This initiative now provides educational access to at least 300 children affected by the Gatumba floods. The project aligns with Burundi’s National Development Plan for 2018 -2027 and the Ministry of National Education and Scientific Research’s Sectoral Plan for 2020 – 2023.
Street Child Country Representative in Burundi Jolien Van den Broeck thanked ATIDI for the generous support, adding that the donation was more than just building classrooms, but restoring hope and creating opportunities for displaced children in Gatumba.
“At Street Child, we believe that every child deserves the chance to learn, no matter their circumstances. Together with ATIDI, we are committed to making a lasting impact on the most vulnerable communities in Burundi,” Broeck said.
Beyond constructing classrooms, the project emphasizes the promotion of education for all children, community mobilization, and active participation in regular and effective monitoring. The objective is to ensure that the local community, administration, and stakeholders understand the merits of the project, fostering a sense of ownership. This collaborative approach will engage all parties in monitoring the school’s functioning and maintenance, resulting in a sustainable impact and guaranteeing quality education for all.
-
Afripreneur2 days ago
Oluchi Anoruo on building SmartPharm and addressing access to healthcare products
-
Afripreneur2 days ago
Redefining Real Estate Marketing: An Interview with Imelda Usoro Olaoye, Founder of Thinkmint
-
Economy2 days ago
Meta Hosts its First Youth Summit in Nigeria to Drive Innovation and Empowerment
-
Afripreneur17 hours ago
Meet Datari Ladejo, the digital strategist helping brands thrive in the digital economy
-
Technology2 days ago
LG’s Brand Reinvention: A Global Success Story